April 18, 2013

Seeking Love. Finding Overalls.

Leandra in NY September 2012, wearing skirt by Ostwald Helgason and triobag by Celine.

A girl right up my street, who’s certainly gifted with a lovely attitude, style and writing skills, blogger Leandra Medine aka The Man Repeller, has written her first book. I will for sure lay my hands on it and expect nothing less than hilarious content. The book ‘Seeking Love. Finding Overalls.’ can be pre-ordered on Amazon, release date 10′th of September.

March 8, 2013

Costume Norge

Costume Norge has included a story on streetstyle photographers in their March issue, where you’ll find me and some of my streetsnaps featured alongside other photographers, Mark Lantosca (Refinery29), Lee Oliveira, Jason Jean (Citizen Couture), Craig Arend (Altamira), Pernilla Löfberg (Stylesight), Phil Oh (Street Peeper), StockholmStreetstyle and Alexander Norheim (The Sceptic). Thank you so much Costume!!!

February 19, 2013

Perminova

Ok, since I had enough of restless napping days at home waiting for my baby(!) I yesterday decided to do a little street style snapping at Burberry’s in Kensington Gardens where some of my favourite chic girls where parading around, Lena Perminova was one of them, in this perfect mix of high and low, a Burberry Prorsum peplum tweed jacket and skirt by H&M, bag by Analeena.

October 29, 2012

Hello Tiger

Everytime I scroll through my photo library this Kenzo bag always catches my eye, I guess I’m regretting a little I didn’t get it while in NY, a little tiger stuff in the wardrobe wouldn’t hurt anyone right?

October 16, 2012

Green envy

Green is one of my favourite colours, all shades included, so you can imagine my attraction to this woman’s outfit back in Paris was pretty obvious, I mean green and Proenza Schouler in one, couldn’t be any better. This gorgeous collarless tweed jacket from Proenza Schouler’s pre-fall 2012 collection has long time been sold out, but you’ll find the skirt here, though in orange/pink.

October 4, 2012

Maria

I’ve ran into Maria Kolosova, editor at Harper’s Bazaar Russia, many times lately and except for being incredible cute she always looks so well put together, with effort yes, but without trying too hard, just the way I like it! Like the other day at Chanel, where she looked absolutely stunning in this dream of a sequin jumper from Sportmax A/W-12.

October 1, 2012

Checked

I’ve had warm feelings for checked prints and tartan for a while now and dug out old favourite shirts from my wardrobe, and especially after seeing Dries Van Noten’s SS13 collection, I feel haunted. Beautiful Elin Kling rocked these checked trousers from Joseph over in NY and paired them with a simple tee, a tiny Chanel, heels, Ray Ban’s and a leather biker by Balenciaga, just loved this look!

September 29, 2012

D for Dior

Woop woop, I’m running way late with posts here, like always during fashion weeks I’m afraid. Here are just a few snap shots from yesterday with a little Dior buzz, will post more later, have a fabulous Saturday!

I’ll try to be more active on Instagram during the day where you can follow me on @hedvigso

September 25, 2012

Peeking

I’ve never been into “granny-style” shaped bags, but this baroque pattern by Dolce & Gabbana looks so damn good peeking under the arm like this, imagine worn with an all darker outfit, jeans+white shirt  or a LBD. You’ll find similar shoulder bag version here.

September 21, 2012

Centenera

Stylist Christina Centenera rocked the most amazing leather trousers yesterday by Australian label Ksubi, wouldn’t mind these at all!!!

I’m on the run again, but if you wanna see what I’m up to during the day, you’ll find me on Instagram under #hedvigso, yes I know, I’m like the last person in this universe to hook up on it, but better late than never right. Happy Friday everyone!

September 19, 2012

Geraldine

Usually the way I see it, it’s in the details and simplicity is the key, like a pair of rolled up sleeves and hems, perfectly demonstrated by Geraldine Saglio here in NY. Btw, I’m wondering where her heels are from, perfect hight and I really like the position of the heel, anyone who knows who they’re by?

September 16, 2012

Hart + Henry

As you may know I love my eyewear, either it’s sunnies or spectacles, and when I spotted beauty Jessica Hart in the streets of NY rocking her embellished mini, black boots, the cutest bun ever and THE SUNNIES(!), I knew I’d found them, my new sunnies I mean! After wearing my good old beloved Ray Ban’s almost apart I’ve finally come across something similar, just a little bit more “blingy”, but still has the right attitude. These beauties are by Tom Ford, named Henry and you’ll find them here.

Happy Sunday everyone!

September 11, 2012

Baggy ladies

On Sunday I took some time off and had a little shopping spree with two fab Norwegian girls, Elen and Marianne, dangerous encouraging shopping company!!! We all ended up with a new bag, Elen with her olive beauty by Givenchy and Marianne with her pink Madras bag by Miu Miu, which fitted their styles perfectly. I’ll show you my new baby another day, ciao!

September 9, 2012

Elena

Please bare with me folks, days are pretty long over here in NY and there hasn’t been much time for processing images nor posting. Well, better late than ever, and first post to kick-off from across the pond (about 2 days too late) is gorgeous russian Elena Perminova who’s not afraid of bold colours and prints, refreshing!!!

July 6, 2012

Picks from Paris

My dream-boots for the coming fall by Givenchy sported by Christina Centenera

Remember back in March when I mentioned Sophie Hulme’s “affordable luxury” bags? I spotted them in several colors in Paris, and if you’re interested you’ll find them here.

Gorgeous Nathalie Vodionova at Dior with uncountable amounts of lenses and iphone cameras surrounding her, crazy!

“Faith” bag from Jil Sander’s pre-fall collection

I love Lana Del Rey!

Elena Perminova in Celine shoes

Emmanuelle Alt sported a crispy blue striped cotton shirt with black trousers, need a stripey one myself…..

Was thinking of getting this supercute skirt with pockets myself from Balenciaga pre-fall a few weeks ago, anyway, if interested you’ll find it here.

Opulent trousers by Balmain paired with Chanel at Chanel

Net dress by Jil sander SS12 and Tom Binns crystal jewellery

A small rest

Always super cute and polished Duma Miroslava

Bow-wings by Vika

Redheads are back!!! This Norwegian beauty, Karoline Bjornelykke, debuted on Chanel’s runway, well done!

Puuuh!!! That took some time to upload, a little bit of this and that. I’ve got plenty of more images and streetstyle to show you but as for now I wish you all a happy Friday!